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A Happy and Thankful Year 2018!

What can I say about this year? It’s been quite amazing! 

I started my business Hello Tallulah in November 2017, but 2018 is when it really got going with events, photo shoots and  collaborations. Honestly it’s a dream come true to do what I’m doing! I thought it would be an impossible feat, to start a store and keeping it running, but here I am a year later! I am in awe of the encouraging response this city has offered. My customers are seriously amazing, sweet people who are happy to support small business. People think my favorite part of running a vintage shop is picking the clothes and, don’t get me wrong, I love that, but my favorite part is “playing dress-up” with customers. I help them pick unique items and they show me their favorites. I love to see the various vintage styles on real people! 

Not only are my customers amazing, but so are my fellow small business women like the owners of Koffee Kup, Broadway Pinup and Red Cat & Co., just to name a few. It’s difficult to keep a business running and all the encouragement, support and word of mouth recommendations are essential to growing. I love that we can all support one another in a variety of ways. 

Thank you to everyone who came to my events, bought something from Hello Tallulah and/or spread the word about my shop. I am grateful for every small act that helps keep my dream going. The feeling of owning this shop and owning the brand is pretty incredible, but of course, it can be stressful at times. Nothing is certain, which is scary, but it’s worth it in so many ways. I’ve been incredibly happy to see the shop grow this year. Every day is something new. 

My personal life has had it’s ups and downs. The year started with dating mishaps, but a major positive: I fell in love. I met Stephen on Tindr of all places, but he was an immediate best friend, support system and partner. Best of all, he makes me laugh. We’ve been going strong since May and are actually moving together this month. We’re moving into a little house behind a house in the Deco District. I’m happy to be part of the neighborhood and within walking distance of work. It’s an exciting new step and a new chapter in my life. 

The hard part of my year was losing my faithful fur-companion Tallulah. She’s had health issues for a while, but it suddenly got worse. She was a rescue who with me for five years and went everywhere I went. Her passing might be one of the hardest things I’ve ever gone through. She was such a big part of my life that I named my dream shop after her! Stephen and my mom helped me get through the pain. We honored her here in San Antonio and in NYC. She brought so much joy and love into my life and I’ll never ever forget that. She was so loved. 

Around the same time, a friend’s dog accidentally got pregnant with eight puppies! My friend offered me first pick. What can you do when the universe sends you a new puppy friend? Stephen and I adopted Daisy together and she is such a joy. He also has a cat named Sophia so very soon, we will be one little happy family living in the Deco District. 

For the most part, everything has fallen into place 2018 and I am so ever-thankful. I look forward to the adventures of 2019! 

Highlights of 2018:
Visiting New Orleans with my mom 
Being on SA Live three times
Teaching crafts in California
Going on trips to Austin with Stephen
Walking in the Fiesta parade with Mary
Seeing Chitty Chitty Bang Bang at the Woodlawn Theatre
Seeing Belle and Sebastian again
Turning 31 years old
Coordinating and styling my own photo shoots
Throwing my one year anniversary event
Visiting NYC during the holidays



She is a yorkiepoo named Daisy Lula Uriegas-Murrell.

This cake is by honeysuckle teatime.

This is Stephen's son Daemon. He is a total delight and I'm happy he was here when Daisy became part of the family! This picture is from the day we got her!

The picture is from the celebration of my one-year anniversary, which falls on November 16th. It was such a special event filled with people who came to support the shop. I made it one year and I hope for many more!

Travel Guide: New Orleans

New Orleans was amazing! Here are some of the amazing places that were recommended to me and I am now recommending to you!

Food and Drinks:
Commander's Palace: fancy smancy decor and food
1403 Washington Ave.

Stanley: brunch
547 Saint Ann St.
Recommendation: white Russian milkshake

Sylvain: romantic spot away from tourists
625 Chartres St. 
Recommendation: homemade pasta

Ruby Slipper: brunch
200 Magazine St. 
Recommendation:  CANDIED BACON

Beachbum Berry's Latitude 29: tiki lounge!
321 N Peters St.
Reommendation: chicken katsu apps

Carousel Bar 
214 Royal St
Recommendation: Pimm's Cup drink

Cochon Butcher: low-key foodie spot
930 Tchoupitouloas St. 
Recommendation:  classic muffaletta

Places:
Fifi Mahoney's Wigs: delightful, whimsical wig shop
934 Royal St.

Museum of Death: hauntingly interesting collection of artifacts and stories
227 Dauphine St.

WWII Museum: large, yet quaint museum of stories
945 Magazine St

Century Girl Vintage: gorgeous shop curated like a museum
2023 Magazine St

Trashy Diva: fabulous reproduction dresses
2048 Magazine St


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Deco District Style


This hat is currently for sell at my shop Hello Tallulah, which is right next to the Woodlawn Theatre! I got this dress from Modcloth/Gwynnie Bee. It went perfectly with this hat. I couldn't help, but have a little glamour moment!

My Dream Come True

I meant to do a New Years post, but time keeps moving! Since moving back home to San Antonio and leaving Brooklyn behind, my life has been a rollercoaster. I moved cross-country to live at home and potentially follow my dream.

Becoming a writer in NYC was one dream, a dream I adored and took very seriously. There’s nothing like seeing your name in a major magazine, getting invited to Fashion Week or being asked to do a piece for NPR. I love writing and always will. I accomplished some things I’m really proud of. Along the way though, I lost the passion for that writer hustle. I fantasized about that other dream, the dream in the back of my head that I thought impossible. I dreamed of owning my own vintage shop. The more I researched about business, the more it seemed gradually within my grasp. I couldn’t do it in NYC though. Besides my lack of support, the city is expensive and already filled with a variety of unique boutiques. 

Before I left, I took a 6-week course for women entrepreneurs. That was fun and super beneficial, but I knew Texas would be different. Once I got to San Antonio, I was a little lost. I reluctantly applied to to job after job, but nothing felt right. I started taking workshops from the Small Business Development Center at UTSA. They paired me with an advisor (shout out to Crystal!) and I learned, little by little, what it takes to start a business in San Antonio. 

Serediptizously, Jacob, owner of Deco Pizzeria let my mom know of an open space next to the Woodlawn Theatre. He helped me network my way into the space. It was a rough looking former salon with pipes sticking out and holes in the ceiling, but my family helped me whip it into shape. My vision became a reality. The whimsical pastel colors and retro accents were everything I imagined. 

My journey was very organic as I took steps throughout the year. I started building a name for myself through pop-ups, while taking the time to concentrate on how to become a brick and mortar business. I’m now here at the 3-month mark of being in business at this location. Every month is different and exciting. The store is a complete extension of me and my style, which thankfully has been embraced. It is a very personal business that has been met with enthusiasm. Do210 and StyleLush have written up the store; and I recently had a full segment on SA Live. I’m so grateful to everyone who has stopped by the store, bought something or shared on social media.

I’m always experimenting with events and ideas. I just added retro makeup to the store! This past year was the major change I needed. I’m so much happier and have even learned to drive! San Antonio is incredibly dynamic and filled with artistic, inspiring individuals. I’m happy to be here, exploring the city I took for granted. The excitement and enthusiasm is genuine as the city grows and grows. I look forward to my first year in business and what 2018 will bring. 

If you’re ever in San Antonio, Tx, definitely stop by the shop! xoxo




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